Evergreen Health And Health Access Team Essay - 1600 Words

Evergreen Health has dedicated its time to healthcare quality, safety, and cost-efficiency while maintaining a healthy and productive community. Evergreen Health has a significant influence on patients, to be treated respectfully through their mission and values. Evergreen Hospital values its patients with respectful treatment, privacy, and care—a. At the same time providing excellence in care and cost efficiency., This proved to be helpful because they were rated among the top 5% hospitals in the nation. The Community Health Access Team (CHAT) is working with many charities and with diverse religious affiliations. These inclusive connections with different branches are a positive aspect for Evergreen Hospital. Their bonds with various cultural, educational, religious, and charitable organizations are a positive aspect of the organization. Evergreen Health has made every effort to maintain good relationships with their local communities by establishing a clear mission statement and adhering to their visions and values. The Stakeholders of Evergreen Health are members of the community. Evergreen is a Public Hospital, meaning that the community has voted to use levy funds to finance the facilities and operations. Other stakeholders include the providers, as well as other staff of Evergreen Health, as the facilities contribute to their liveliehoods as well as their overall wellbeing. A successful business is built upon a strong structure. Evergreen Hospital is aShow MoreRelatedEvergreen s Health Leaders ( Ceo ) Essay1493 Words   |  6 PagesEvergreen’s Health leaders (CEO) has many qualities and has higher education backgrounds to lead their Health Care Organizations. They are also cooperating with different partnerships to assemble and organize ways to improve on their quality of care and hospitality. The implementation of Evergreen’s technology has surpassed other hospital leaders by working diligently in a respective and productive manner. The leaders of Evergreen Hospital focus on studying new and important innovations, which helpRead MoreThe Importance Of The Seattle Cancer Service Area887 Words   |  4 PagesThe SCCA service area is one of the most useful and important strategies when it comes to planning purposes. Seattle Cancer Care Alliance (SCCA) allows research teams, cancer specialist, and organizations to come and work together, suc h as Fred Hutchinson Cancer Research Center, Seattle Children’s Hospital, and University of Washington Medicine. All of these prestige organizations expand and translate any type of scientific discoveries into prevention and cures for cancer as the treatment processRead MoreProject Risks and Mitigation Techniques for Oil and Gas Industry1332 Words   |  6 PagesUncertainty This may be the greatest project management risk in the entire industry. Exploratory wells can only provide limited information to the reservoir engineering team – who in turn must take this limited info and provide an educated guess of the amount of reserves to the production team who will soon report to the project team. Prospective oil and gas projects are only progressed from the concept phase if it is believed that the reserves can be recovered safely, efficiently, and most importantlyRead MoreReducing Insider Threat Risk, And Availability Of The Crown Jewels From Being Violated1141 Words   |  5 Pagesinstance, organizations can obtain criminal records at relevant courthouses. In America, there are more than 10,000 courthouses containing court records in more than 3,200 jurisdictions so organizations have a lot of tangible information they can access. In addition, an employer can determine the validity of the claims made by the interviewee. If the individual was dishon est in attempting to get the job, they will most likely also be dishonest when working. Thus, employers should avoid hiring suchRead MoreThe Washington State Coalition Against Domestic Violence Essay1545 Words   |  7 Pagesclients where they are. In this paper, I also explore my role as a mental health counselor in an interdisciplinary response team working with survivors of domestic violence. History of the DV Movement The first section of the WSCADV (n.d.) training discussed the background and history of the DV movement. This section began with an audio interview (Bell Coontz, n.d.) with Stephanie Coontz, a professor of history at Evergreen State College. Coontz discussed the effect that women entering the workforceRead MoreSwot Analysis Finance Department Accounts Department13110 Words   |  53 Pagesindependent research organisation. This plan continues to build on the strategic intent agreed by the BRANZ Board and Executive Team at their combined retreat in late 2011, resolving that BRANZ should take stronger leadership in areas where it will add best value. And so we continue (amongst other work) our product assurance, industry research strategy, information access and productivity work for the coming year. BRANZ GROUP BRANZ has carefully plotted a course through 3 long years of significantRead MoreDoing Business in Curacao Essay14368 Words   |  58 PagesConstruction 3295 3607 Wholesale and Retail 8717 8946 Restaurants and hotels 3526 3427 Transport and storage 3255 3322 Financial intermediation 3309 3344 Real estate, renting 4051 4230 Public administration/Social sec. 4195 4515 Education 2452 2126 Health/Soc.work 4206 4198 Other community 3396 3673 Private households 1739 2236 Extra terr. 12 4 Total 47686 49056 Source: CBS Labour Force Sample Survey 1) 2005 is a 2-year average Minimum Salaries2 1 Source: Central Bureau of Statistics 3 Read MoreVWT Task 1 1014 Essay5448 Words   |  22 Pagesï » ¿Kimberly Patamia VWT Task 1 (1014) Student ID: 000376789 kpatami@my.wgu.edu I have been working as a registered nurse in Tacoma, WA since 2011 and I have chosen to assess the community health of Pierce County. Tacoma is the county seat of Pierce County and the largest city in the county and third largest city in the state (US Census Bureau, 2014). Pierce County is located south of Seattle and is comprised of 1,679 sq. miles, many of which front the Puget Sound. Northern areas of the countyRead MoreImplementation Of An Electronic Prescribing System5537 Words   |  23 Pagesjournal articles, review articles, meta-analysis, and national guidelines on implementing e-Rx systems. Due to the heightened interest for this particular topic, there is a lot of valuable information and guidance available regarding adopting electronic health records (EHR) and e-prescribing systems on HealthIT.gov website and Center of Medicare Medicaid Services websites. In order to analyze different aspects of e-prescribing, five key areas were reviewed in depth. The five areas consist of return onRead MoreThe Need For Strategic Alliances And Other Partners2044 Words   |  9 PagesThis global â€Å"ecosystem† of partners includes enrollment integration, banking technology, HR software solutions, as well as service providers that provide a range of consulting, resale, outsourcing, HR services, and technology which grants our clients access to a comprehensive collaboration strategy. Our channel partnerships become like the volunteers of Folding@home, a variety of parties tapping unused resources to contribute to the power and efficiency of the extended enterprise. Just as F@H encouraged

The Boeing s Virtual Fence Project - 1084 Words

Introduction The Boeing’s Virtual Fence Project was initiated by the Department of Homeland Security (DHS) to stem the continual flow of illegal border crossing along the Mexican Border which had reached epidemic proportions. The main driving force behind the construction of project was the threat of illegal aliens, terrorists, and drug smugglers, which had sparked national security concerns. The Department of Homeland Security had been charged with the sole responsibility of monitoring illegal crossings in the wake of the September 11 attacks. Giving the size and complexity of the project, Boeing was contracted to successfully complete the project at an initial estimate of $1.1 billion which was later revised to $8.0 billion. However, a congressional watchdog group argued that the project cost estimate could rise as much as $30.0 billion. Problem Statement The Virtual Fence project lacked a comprehensive and a robust integration management systems that ensured that all the 100 subcontractors that had been contracted by Boeing, the main contractor on the project, would work in a unified and team-oriented fashion to complete the multi-billion security project ahead of both schedule and cost. The original cause of the problem could be ascribed to the DHS formulating the entire project as a turnkey where all the work and oversight will be conducted by the contractor Boeing. There was a clear conflict of interest at the initiation of the project. Facts and Issues Presented inShow MoreRelatedThe Boeing s Virtual Fence Project1103 Words   |  5 PagesIntroduction The Boeing’s Virtual Fence Project was initiated by the Department of Homeland Security (DHS) to stem the continual flow of illegal border crossing along the Mexican Border which had reached epidemic proportions. The main driving force behind the construction of project was the threat of illegal aliens, terrorists, and drug smugglers, which had sparked national security concerns. The Department of Homeland Security had been charged with the sole responsibility of monitoring illegal crossingsRead MoreDatabase Management Systems and the Growth of the Internet Essay examples1971 Words   |  8 Pagesinvolved in 1924, Alexander Graham Bell was close by. When Bell spoke to his assistant in the first telephone conversation, it was Thomas Watson that answered the phone! With guidance from Watson, the concept of a database was created during the 1920’s. IBM and DBMS was literally born out of a spark flamed on by the Bell system (Newton, 2004). About 1930, the Bell System started the data communication revolution by testing various carrier system technologies and releasing a remote calculation deviceRead MoreProject Managment Case Studies214937 Words   |  860 PagesPROJECT MANAGEMENT CASE STUDIES, SECOND EDITION - PROJECT MANAGEMENT CASE STUDIES, SECOND EDITION HAROLD KERZNER, Ph.D. Division of Business Administration Baldwin-Wallace College Berea, Ohio John Wiley Sons, Inc. This book is printed on acid-free paper. @ Copyright O 2006 by John Wiley Sons, Inc. All rights reserved. Published by John Wiley Sons, Inc., Hoboken, New Jersey Published simultaneously in Canada No part of this publication may be reproduced, stored inRead MoreProject Mgmt296381 Words   |  1186 PagesCross Reference of Project Management Body of Knowledge (PMBOK) Concepts to Text Topics Chapter 1 Modern Project Management Chapter 8 Scheduling resources and cost 1.2 Project defined 1.3 Project management defined 1.4 Projects and programs (.2) 2.1 The project life cycle (.2.3) App. G.1 The project manager App. G.7 Political and social environments F.1 Integration of project management processes [3.1] 6.5.2 Setting a schedule baseline [8.1.4] 6.5.3.1 Setting a resource schedule 6.5.2.4 ResourceRead MoreInnovators Dna84615 Words   |  339 Pages 6:52 PM Page ii 100092 00 i-vi r1 rr.qxp 5/13/11 6:52 PM Page iii THE INNOVATOR’S DNA MASTERING THE FIVE SKILLS OF DISRUPTIVE INNOVATORS Jeff Dyer Hal Gregersen Clayton M. Christensen H A R VA R D B U S I N E S S R E V I E W P R E S S BOSTON, MASSACHUSETTS 100092 00 i-vi r1 rr.qxp 5/13/11 6:52 PM Page iv Copyright 2011 Jeff Dyer, Hal Gregersen, and Clayton M. Christensen All rights reserved Printed in the United States of America 10 9 8 7 6 5 4Read MoreStrategy Safari by Mintzberg71628 Words   |  287 Pagesmanagement needs to be opened up, not closed down; it needs reconciliation among its many different tendencies, not the isolation of each. To enrich the experience of this safari, we hope to follow up with a Guidebook. We have also prepared an Instructor s Manual to facilitate the use of this rather unconventional book in the classroom. We owe many thank-yous. Bob Wallace of The Free Press must be especially singled out. In the musical chairs world of publishing these x EMBARKATION days, to beRead MoreCrossing the Chasm76808 Words   |  308 Pagesessence, is the High-Tech Marketing Model—a vision of a smooth unfolding through all the stages of the Technology Adoption Life Cycle. What is dazzling about this concept, particularly to those who own equity in a hightech venture, is its promise of virtual monopoly over a major new market development. If you can get there first, â€Å"catch the curve,† and ride it up through the early majority segment, thereby establishing the de facto standard, you can get rich very quickly and â€Å"own† a highly profitableRead MoreBrand Building Blocks96400 Words   |  386 PagesBRAND BUILDING BLOCKS Building Strong Brands: Why Is It Hard? It is not easy to build brands in today s environment. The brand builder who attempts to develop a strong brand is like a golfer playing on a course with heavy roughs, deep sand traps, sharp doglegs, and vast water barriers. It is difficult to score well in such conditions. Substantial pressures and barriers, both internal and external, can inhibit the brand builder. To be able to develop effective brand strategies, it is useful toRead MoreHuman Resources Management150900 Words   |  604 PagesAssessment Systems EN VI R O NM L TA EN Employee and Labor/Management Relations Equal Employment Opportunity †¢ Compliance †¢ Diversity †¢ Affirmative Action †¢ HR Policies †¢ Employee Rights and Privacy †¢ Union/Management Relations S IZ E Health, Safety, and Security †¢ Health and Wellness †¢ Safety †¢ Security GOALS †¢ Productivity †¢ Quality †¢ Service Staffing †¢ Job Analysis †¢ Recruiting †¢ Selection CU †¢ Wage/Salary Administration †¢ Incentives †¢ Benefits LT U RE

Secrets Of Living A Long Life Katharine Weber - 1649 Words

Josh FitzPatrick Mrs. Vicknair English III AP 13 April 2017 Secrets to Living a Long Life Katharine Weber is an avid gardener, constantly travels, entertains weekly, does her own taxes, and she’s also 103 years old. Katharine is not your stereotypical elderly person. She is a happy individual who can take care of herself. She still bakes cookies and does chores around the house. While most of us will probably never reach 100, we can still live our last few years with as much spirit as Katharine does (Glassman). In order to increase their lifespan, people must make healthy lifestyle choices, have a healthy social life, and must have knowledge of their body. It has been said our entire lives that a healthy diet is important for our body.†¦show more content†¦Not only can exercise slow aging, it may be possible that it can help reverse aging. In 2008, a team of Canadian and American researchers ran tests to see the effects of exercise on aging. They had elderly volunteers undergo strength training for six months and took biopsies from their thigh muscles. Af ter the six months, the genes from the muscle cells resembled those from twenty-two year old males and females. After closer inspection, it became clear that the genes involved with the mitochondria were the ones affected. Mitochondria are basically the powerhouses/generators of a cell. It is widely believed that when Mitochondria start to falter cells die, muscles shrink, gray hair appears, and brain volume drops. In other words, we experience aging (Agus 228). Exercise is a major factor in prolonging one’s life. Although exercise is good for our bodies, not knowing how to exercise won’t do much good. Ideally, the best exercise routines involve cardio, strength training, and stretching. Each activity has its own unique benefits. Cardio can strengthen the heart and lungs while also trimming off extra body fat. Strength training keeps bones strong and prevents loss of muscle mass. Lastly, stretching can help with joint pain and the condition of chronic inflammation. Lea rning to balance all three different types of exercises is ideal. It doesn’t take much to get the positive

The Impact On American Society - 926 Words

Throughout history the United States has been fortunate to have many presidents that made a significant positive impact on American society. One such president was Theodore Roosevelt and his work with consumer protection laws. Another was Lyndon B. Johnson and his support for civil rights. The actions of both presidents have had lasting impacts in America and changed the nation for the better. Theodore Roosevelt, a very active president, devoted much of his attention to the growing issue of consumer safety. The industrial revolution was a great advancement for America, but it also brought a new set of problems. Items like meat, medicines, and other household goods were now able to be mass produced in factories. However, sometimes these manufacturing plants were unfit for food preparation. As evidenced in (doc 4a), the conditions in meat packaging plants were sometimes repulsive, with meat laying on the floor and bits of other materials in the meat. Muckrakers also influenced Roosevel t in his action as the ills of the industry were exposed. One particularly influenced piece was Upton Sinclair’s â€Å"The Jungle†, which described in detail the unsanitary practices of the meat industry. Although critical of what he considered exaggerations in â€Å"The Jungle† Roosevelt was disturbed by this novel and decided to find out whether Sinclair’s fiction was factually based. The â€Å"Utica Saturday Globe† published a cartoon, which showed Roosevelt’s attitude toward the crisis of filth,Show MoreRelatedImpact Of The On American Society Essay1120 Words   |  5 Pagesprostate and the continued aging of the first respondents. This case is significant as 9/11 is still having an impact on American society, being more than a significant historical incident for Americans, although the search for a similar context would be able to frustrate researchers. There are several impacts caused for New York City after 9/11. Firstly, it directly created the economic impact on the city. The reputation of the economy of the city had been highly acknowledged as its economy was stableRead MoreAmerican Culture And Its Impact On American Society1599 Words   |  7 Pagesenter American Society and how have they assimilated or integrated to become part of it? Hispanics are a minority group who have overcome many struggles and stereotypes throughout history. It is important to know how it all started and how they managed to become such a huge part of todays society.  Hispanics Americans constitute more than 15% of the U.S population, and the number is still growing. It is the country’s largest ethnic minority group. When Hispanics enter into the American mainstreamRead MoreAfrican Americans And Its Impact On Society1589 Words   |  7 PagesAfrican Americans have been through so much since being uprooted from their home in Africa. Most people do not understand what happened to African Americans and they understand what they had to go through to be where they are today. It went from being kings in the comfort of their home to being thrown on a boat packed like sardines to be forced to work in the fields. The trip was a massacre itself because many did not make it due to the treatment from others. African Americans have always been treatedRead MoreThe Impact of Hollywood in American Society1568 Words   |  6 PagesAlthough it started out as a novelty and a source of controversy, Hollywood has had an impact in American society significantly on political aspects in the 20th century as well as shaping our modern world. In 1894, two French Brothers, Auguste and Louis Lumiere introduced the portable motion picture camera and projector as a solution to the smaller projection of Thomas Edison’s original invention the kinetoscope. In April of 1896, the two men unveiled their vitascope and presented theRead MoreThe Impact Of Media On American Society1640 Words   |  7 Pages John Stuart Mill in a post 9/11 Western Society Adam Kershek History 1002-106: Growth of Western Civilization Since 1715 November 2, 2017 It is no mystery that 9/11 brought upon change in American society. The lasting effects of this unforgiving event, such as, the ongoing wars, the severity of immigration and deportation laws, and the increase in racial profiling, continues to disrupt American society. This brings up an important question: Why are these still lasting issues inRead MoreAmerican History And Its Impact On American Society1383 Words   |  6 PagesAmerican society is known for having the highest standard of living across the globe; this is solely due to the consumerist culture that is brought forth by capitalism. Americans in the U.S. take pride in these standards and in the freedoms that this democratic nation has established. The 20th century will always be remembered in American history as a century of radical changes on the social and political fronts of the nation. Literature, too, evolved quickly from specific, compartmentalized fieldsRead MoreAmerican History And Its Impact On Society3223 Words   |  13 Pageshas surprisingly only been this way for the past few decades. Up until then, discrimination of other cultures and races was integrated and even embraced in society in many different ways – laws, unspoken social hierarchies, and even in the work force. With only the opinion and views of whites with American history set as the standard for society, life for those of differing races was extremely limited and miserable. The voices of underpowered cultures lay mute, having no presence in the identityRead MoreMulticulturalism And Its Impact On The American Society1739 Words   |  7 Pagesintegration of both disciplines speaks volumes forth to streamlining the bending moral and values bending within societies. Alongside with the manifestation of societal classes that stems from ethnicity diversity, the field of art has evolved over the years to arrive at its present state. Ideally, the entire campaign behind this interdisciplinary approach is to reconstruct the already ruined society through encouraging good and imitable societal values. The unbearable awareness comes at a bitter cost forRead MoreThe Impact Of Music On American Society2238 Words   |  9 PagesThroughout its history, music has permeated the significant events of American history. Its effect on American society and the way the American people cope with each event has only grown as popular music evolves and new genres reach more and more individuals. People can remember where they were and their exact surroundings to amazing detail when asked about life-changing events in history. Older generations will remember the bombing of Pearl Harbor. Their children will remember when Kennedy was assassinatedRead MoreThe Vietnam War And Its Impact On American Society1082 Words   |  5 Pagesbecame one of the most controversial as well. It was the longest battle fought in American history, lasting from Nov 1, 1955 to April 30, 1975. The Vietnam War tainted America’s prideful self-image, becoming the first time the United States had ever failed in accomplishing its objective in war – preserve an independent, noncommunist government separate from the U.S. This war also had a heavy impact on the American public. It was the first to be nationally broadcast on television, allowing civilians

Consumption patterns Free Essays

This essay is geared towards analyzing an article that was done on the year 2001 concerning the increasing â€Å"Consumer Demand for Fruits and Vegetables: The U.S. Example. We will write a custom essay sample on Consumption patterns or any similar topic only for you Order Now † The consumption pattern then could be seen to have increased over the years. It was in the article that several factors where enumerated with regards to the increasing demand for both fruits and vegetables among the citizen in the United States of America. It was then concluded that the demand could be seen as a pattern where other developing countries could have the same patterns in the long run. As could be implied in the article’s title, the author aims to reach a certain justification that given time, several countries would have an increase in the demand for fruits and vegetables. Consumer Demand for Fruits and Vegetables: The U.S. Example It could be gathered that this particular article is directed towards the behavioral pattern of the people in the United States. Ergo, it could be deduced that most of the data gathered is much dedicated in the statistical aspect where the demand for fruits and vegetables had increased. It was said that the consumption of both fruits and vegetables had already been a part of the usual food consumption on the people of the country especially when it espouses a healthy lifestyle (Kurtzweil, 1997). It could be seen then that, over the years, food consumption patterned has increased especially when incomes had increased. It could be sensed here that as income increases, the buying of goods also increases, including that of fruits and vegetables aside from the other necessities. To further reinforce this assertion, it was studied that over the course of year 1961 and 1998, there had been a considerable increase in the consumption of fruits and vegetable on places where income had surely increased. However, those who had lower incomes had little or no difference when it comes to the consumption of the said goods. It would then be heir apparent that as the incomes of the people increased there is an extensive increase in buying goods. Suffice to say that this first reason would have given a reason for the increase in the consumption rates of the people. In connection to this, the main argument for this could be seen as such that most people were gearing towards the convenience of a product. Canned and processed fruits and vegetables then are getting popular. It would then be inferred that the supplies needed would increase since manufacturing these goods could take larger number of fruits or vegetable. Albeit, fresh fruits are still popular and they are aptly so since they are much convenient. Connecting this to the second reason, it could be seen that technological aspects had made the difference since packing and delivering goods could be made easy. However, this assertion could be further asserted by the third justification over the change in consumption pattern. In this aspect the concept of healthy living could be injected. It was said then that the people had a strong belief in going back to the healthy living lifestyle (Pollack, 2001). It seems that the household with older members in the family tend to purchase more fruits and vegetables. Age then becomes another big factor. The fourth assertion could be found that the availability of the goods has already increased. This increase in the availability could have been due to the imports from other countries. It could be seen here then that a â€Å"wide selection of products†¦Ã¢â‚¬  had been made available to American citizens that even if the fruits or vegetables are not produced for the season in the particular country, it could still be made available through importing and   trading (Pollack, 2001). As was mentioned above, improved technological aspect has paved the way for easier shipping and packing that some seasonal fruits could be made available in the United States. The trade business has also increased during this time that some products that are not actually available in the country had made its way to American soil due to trade and imports. It seems that tropical produce had become popular among the people. Americans may be able to produce these tropical goods on some areas of the land but the demand for it is high that supplies are needed; hence trade and imports are needed. All these patterns if conjoined together could create a change in the demand for the said goods – fruits and vegetables. On the year 1997-99, it was said that the trend consumption of fruits and vegetables in the United States had been averaged as 741 pounds per person. It could be seen as 25 percent more than what was consumed during the year 1977-79. The increase was much focused on the fresh melon and processed potatoes. Either way, vegetables had been a forerunner when it comes to people’s favorites as compared to fruits in general. In fact, vegetable consumption has increased to 24 percent as compared to the 8 percent consumption rate of fruits. After the mid-seventies, it could be argued that lesser people had become enamored with canned goods and are much inclined to purchasing fresher goods. It seems then that aside from the increase in percentage, a much wider variety of vegetables are now made available as some people are slowly creating certain variations in their consumption purchases. Examples of these vegetable diets are asparagus, broccoli, cauliflower, carrots, onions, and lettuces, and many others. Of all the fruits, banana had become the most popular fresh fruit treat. However, this particular fruit is garnered through imports. Other examples of fruits that are popular are apples and oranges, also grapes, pears, and strawberries. Regardless of the increase in consumption rates, it would still not sufficient to claim that Americans are consuming the â€Å"recommended daily servings† for both fruits and vegetables. It could then be concluded that the demand for fruits and vegetables in the U.S has increased through several reasons: 1. Convenience might lead to larger demand for supplies, 2. Technological aspects makes it more convenient, 3. Health issues are being addressed, and 4. Availability of goods through imports and trade is rapidly growing. Also, these patterns could also be realized in other developing countries. References Kurtzweil, P. (1997). Fruits and Vegetables: Eating Your Way to 5 A Day.  Ã‚   Retrieved September 27, 2007, from http://www.pueblo.gsa.gov/cic_text/food/eating5-aday/297_five.html Pollack, S. L. (2001). Consumer Demand for Fruits and Vegetables: The U.S. Example [Electronic Version]. Changing Structure of Global Food Consumption and Trade. Retrieved September 27, 2007. How to cite Consumption patterns, Essay examples

Software Project Management Science and Art

Question: Describe about the Software Project Management for Science and Art? Answer: Summary Software Project management is the science and art of leading and planning projects. It is often regarded as a discipline of management of the project, where the software projects are implemented, planned, controlled and monitored (Maranho, Marinho and de Moura 2015). It emerged during the period between 1970 and 1980 when the software industry grew largely and they realized the need for low cost in the process of software production as compared to the production of hardware. A problem occurred in the gray zone between the delivered software and the user specifications. The management methods of software project put the focus on matching the requirements of the user to deliver the products and therefore, they developed a method known as the waterfall model. The Hybrid model of Agile Waterfall is often considered the perfect solution for projects with various changes. Time is often less critical in the world (Agile), where the status of iteration can be checked and adjusted at a const ant rate. Most of the businesses use this model (hybrid solutions) to meet the expectations as well as the needs and demands of the clients and the customers. Like all other models, the hybrid model of software project management has advantages as well as disadvantages. It allows the software teams to work rapidly (Mahadevan, Kettinger and Meservy 2015). It is because the product managers and the teams of hardware development can keep a track of the work that happens within the organization. However, the user has to give up the certainty of the fixed expectations for the freedom and flexibility of the world (agile), which involves working against fixed deadlines. Both the sides have to compromise while using this model. References Mahadevan, L., Kettinger, W.J. and Meservy, T.O., 2015. Running on Hybrid: Control Changes when Introducing an Agile Methodology in a Traditional Waterfall System Development Environment.Communications of the Association for Information Systems,36(1), p.5. Maranho, R., Marinho, M. and de Moura, H., 2015. Narrowing Impact Factors for Innovative Software Project Management.Procedia Computer Science,64, pp.957-963.

Discuss the Reasons Why Starbu... free essay sample

Discuss the Reasons Why Starbucks Adapted to the Chinese MarketIntroductionThe largest coffeehouse in the world these years may be Starbucks, and Starbucks Company have the most multiple coffee shops around the world. The success of Starbucks is from not only the quality of coffee beans which attracts consumers to pursue this kind of coffee spirit, but also its globalization strategy which embraces different cultures to extend the life circle of the corporation. It is an excellent example for other coffee companies that Starbucks can adjust itself to international business. In addition, the market of China is one of the most vital markets for Starbucks where there have been 3,300 coffee shops in more than 140 cities since 1999(Starbucks China, 2018). In summary, the reasons why Starbucks can adapt to the Chinese market are extremely important for people to have a further understanding of cross-culture management.ChallengesThere are two main challenges for Starbucks found in the dimensions: the one is the drinking culture, and another one is the cultural behaviors. We will write a custom essay sample on Discuss the Reasons Why Starbu or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 1.1 Drink CultureChina has a long tea culture of history which is different from the coffee culture in western countries. In China, tea is only regarded as a kind of beverage for people. There is non-differentiated among diverse tea houses. For example, only where the tea produces are people concerned about, but it is the same where they drink tea. It is the tea origin which is the most important thing for Chinese people. However, the brand of coffee have influences on western people because of brewing techniques, and Starbucks, which it distinguishes itself from other coffee brands, offers good coffee tastes. In this case, it is necessary for Starbucks to strengthen its brand meaning it creates to change Chinese peoples ideas towards tea-drinking and coffee. 1. 2 Cultural BehaviorsChinese culture is profound, and the cultural tradition has a major impact on the lives and consumption habits of Chinese consumers, mainly in the family, the relationship between people and people, face, human feelings and reciprocity. Anh Hoang P.(2015) stated that When an individual was born in a typical society, his thinking and actions should be resonant with what the society believes are its core values and principals. (Anh H.P., 2015)Therefore, it is difficult for Starbucks to adapt to Chinese market unless they change their some original elements. For instance, people prefer to enjoy time drinking tea or coffee in the group in China because China is a collectivistic society(this kind of description is right or?) which is different from western countries focused on individualism. In China, face-saving is crucial for people to do business easily. Whereas, gaining advantages is the basic approach to build up relationships in the United States. (Hofstede, 1994) This kind of different action refers to a distinctive consumption for Chinese people. In this case, they pursue a high quality of coffee to maintain their faces involved (in?) the indigenous designs for products and shops. Hence, Starbucks may pay more attention to these things.The globalization StrategyTo achieve success all over the globe what one needs to do is that they should Think globally and act locally. In order to maximize Starbucks strength, meeting the needs and wants of local customers is necessary for a global brand. 2.1 Chinese ConsumersCompared with North America, Starbucks consumer groups are mainly office workers and students, tending to consume immediately. However, in China, Starbucks has determined that its market aims at the white-collar class, who may be at middle-class. Most of these consumers are high-level intellectuals, and they have higher incomes and high loyalty for consumption.Wang (2012) claims that carrying a Starbucks cup in China is a status symbol, which shows that an individual has a strong financial power to pursue a luxury lifestyle. (Wang H., 2012) The middle-class will become the mainstream of consumption groups in China. Starbucks which brings oriental people with the western culture has revolutionized how Chinese people treat and drink coffee.2.2 The Diversified ProductsStarbucks does not copy the American model in China. For China, which has a long history of drinking tea, Starbucks has established a product research and development center, and has continuously developed localized restaurants to cater to Chinese tastes. Starbucks has launched a number of products with Chinese characteristics, such as green tea frappuccino with black tea, black sesame matcha, iced latte tea and so on. Whats more, Starbucks also introduced sesame biscuits, mango chicken rolls and other foods that could meet Chinese tastes. At the same time, Starbucks pays great attention to Chinese traditional culture. For example, Starbucks plans to launch Starbucks mooncakes to celebrate the Mid-Autumn Festival, and create the sweet dumpling celebrate the Dragon Boat Festival during the traditional Chinese festival time. (Starbucks China, 2018) Stephen and Jason(2015) support that Chinese market was one of the hardest markets to crack for Western companies because they do have own tea culture Starbucks has different menus for each country as well as offering more options among its international offerings. Starbucks in China, one can find traditional Chinese cookies on the menu. This example shows the Starbucks obvious effort to offer customers more options in localization. (Stephen and Jason, 2015)This strategy not only maintains Starbucks brand advantage but also conveys Starbucks respect for Chinese traditional culture.2.3 The Positioning of Stores When Starbucks is launched in a new country, the company works with local coffee companies to build stores that meet local need, except studying culture, history, and local tastes. Starbucks localization strategy needs to combine local products with ingenious store design. According to the Chinese tea shop architecture style, many Starbucks stores in China are built with curved eaves and stone walls, which mixes with some oriental elements. (Anh H.P., 2015) Moreover, Starbucks is a small store in the United States, and office workers usually buy a cup of coffee and sandwiches at Starbucks in the morning. The size of the Starbucks store in China is large commonly because the Chinese value space and the sofa for them to relax for one afternoon with a group of people. Jack F. (2014) investigates that the countrys American cafà © culture was all wrong for the Chinese, who would rarely go to a cafà © alone. Market research showed that they would prefer to go in groups of up to 10 people, and this would strain western coffee stores built to accommodate single drinkers and two-person groups. Chinese stores were adapted so they could accommodate these larger groups of people. ( Jack F., 2014) Starbucks deliberately expands the store area, widens the seating area, enhances the softness of the sofa, and strongly advocates American culture. In brief, all those methods appeal to Chinese consumers.2.4 E-Commerce Marketing With the development of e-commerce in China, Starbucks has improved its online operations. In China, Weibo and WeChat are currently the mainstream social interaction platforms. In 2012, Starbucks launched the Nature Wake Up music series on WeChat. If customers send WeChat expressions to Starbucks, they will immediately receive music from Starbucks. This motivation enabled Starbucks to interact with customers and increased user stickiness(engagement). During this event, Starbucks public fans rose by more than 100,000. Starbucks has launched a Wechat campaign, and there are over 500 million users on Wechat QR codes are embedded in the content being shared online. By scanning the QR code consumers have access to exclusive content with coupons and customized alarm tones. Digital promotion across different platforms is employed with Weibo posts including QR codes. The Wechat?QR code has even  been featured  on the Coffee cups themselves. (Marketing to China, 2015)On Weibo, Starbucks not only promotes product information and event information but also introduces coffee knowledge to the public and conducts public welfare activities. In this way, Starbucks not only improves communication with consumers but also implants a good image of its concern for public welfare. (Starbucks China, 2018) Starbucks have an official Weibo account and market themselves on this popular social media platform. With over 500 million users it is vital to have a presence here. Interestingly what Starbucks is promoting online is often not the traditional coffee products we expect in the west. (Marketing to China, 2015)Starbucks online sales have combined product sales, brand marketing, and customer management to enhance customer loyalty effectively.ConclusionTo conclude, Global thinking and localization are a very good attitude, and Starbucks provides lessons for all companies entering difficult foreign markets, such as China. The company identifies its brand differently according to the needs of local customers. That among Chinese Starbucks  consumers, Starbucks standing as an iconic Western brand is a significant asset rather than a liability.(Phys.org, 2014)The most important thing is that localization of the brand stimulates the desire of local individuals to purchase and enhance their loyalty for the companys brand development. Furthermore, Successful brand positioning is a major factor in Starbucks success in so many countries. Starbucks has an accurate positioning strategy in the Chinese market, and Starbucks has adopted a savvy market entry strategy. It cleverly avoids the conflict between coffee and Chinese tea culture and is committed to choosing a high-profile and high-traffic area to establish a brand image. Starbucks integrates the advantages of Chinese tea culture and introduces green tea and other beverages produced by local popular products.Reference(informal)1.Anh Hoang P.(2015) Capstone Course Research Paper. Program in Corporate Communication. Department of Communication. Lycoming College, Williamsport, PA 177012.Hofstede, G. (1994). The business of international business is culture. International Business Review, 3, 1-14.3. Jack F. (2014)  How Starbucks adapts to local tastes when going abroad,  Available at:  https://realbusiness.co.uk/any-other-business/2014/08/21/how-starbucks-adapts-to-local-tastes-when-going-abroad/feed/ (Accessed: 30th July 2018).4. Marketing to China (2015)  How STARBUCKS is different in China,  Available at:  https://www.marketingtochina. com/category/business-china/ (Accessed: 30th July 2018).5. PHYS.ORG (2014)  Study: Starbucks symbol of class status in China,  Available at:  https://phys.org/news/2014-01-starbucks-class-status-china.html (Accessed: 30th July 2018).6. Stephen T. and Jason C. (2015)  Ã‚  Starbucks develop in the different  countries,  Available at:  https://mpk732t22015.wordpress.com/2015/09/06/starbucks-develop-in-the-different-countries/feed/ (Accessed: 30th July 2018).7. Wang, H. (2015)  Five things Starbucks did to get China right,  Available at:  https://www.forbes.com/sites/helenwang/2012/08/10/five-things-starbucks-did-to-get-china-right/#fadb7d553af2 (Accessed: 30th July 2018).